KnockAds

How it works

With one account you can promote your link, host ads in your channel, or do both.

For advertisers

From campaign to clicks

The campaign spends at most the budget you set.

  1. Sign inFrom Telegram your account is created the first time you open the app. On the web you sign up with your name, email and password. You must be 18 or older.
  2. Create the campaignName the campaign and write the message: formatted text, an image or an MP4 video, and a button with your link.
  3. Check the linkThe link must use https with a valid certificate. We check it before you move to the next step.
  4. Choose categories and languagesPick at least one category and one language of the channels. For each combination you see the minimum price per click.
  5. Set budget and startChoose the budget in euros and when the campaign starts: right away or at a time you pick.
  6. Top up if neededYou top up your wallet by card or PayPal, in euros.
  7. Follow the resultsSee clicks, spend, average cost per click and remaining budget, with charts by day and by hour. You can pause the campaign, resume it and add budget. A stopped or scheduled campaign can be archived, and the unspent budget returns to your balance.

A clear price, valid clicks only

When you create the campaign the app shows the minimum price per click and the suggested CPC for each category and language. You pay only for valid clicks.

  • Minimum priceYou see it before you launch
  • What you payOnly valid clicks
  • Suggested CPCProposed by the app when you create the campaign
  • Unspent budget returns to your balance

The minimum price is in sight before you launch

The minimum price per click depends on the category and on the market of the channel language. These are the starting minimums of each category band, in euros.

  • Premium marketGerman, Japanese, Swedish
  • Mid marketEnglish, Italian, Spanish
  • Budget marketTurkish, Russian, Ukrainian
  • 3

    Premium

    categories

    • Economy & Finance
    • Premium market €0.60
    • Mid market €0.40
    • Budget market €0.24
  • 7

    High

    categories

    • Business
    • Technologies & Applications
    • Real Estate
    • Premium market €0.45
    • Mid market €0.30
    • Budget market €0.18
  • 14

    Medium

    categories

    • Education
    • Travel
    • Sports
    • Games
    • Premium market €0.30
    • Mid market €0.20
    • Budget market €0.12
  • 18

    Base

    categories

    • Music
    • Movies & Series
    • Art & Design
    • Food & Drinks / Recipes
    • Premium market €0.18
    • Mid market €0.12
    • Budget market €0.07

Minimum price per click, in euros. The minimum price is the one you see in the app before launching the campaign.

The life of a campaign

From scheduling to closing, you decide when to pause, resume or archive.

Scheduled

Ready, waiting for its start time.

Starts now or at the time you choose

Active

Its ads go out in matching channels.

Budget used up

Closed

The budget is used up: the ads come down and any remainder returns to your balance.

Archive
Pause and resume

Archived

Put away. The unspent budget returns to your balance.

Archive

Paused

Stopped for now. You can resume it or add budget.

What you see in the report

Four figures and two charts, for every campaign.

  • Clicks
  • Spend
  • Average cost per click
  • Remaining budget
Per day
Per hour

Illustrative layout: you see the real values in the app.

For channel owners

From channel to earnings

  1. Sign in with the same accountThe account you use to advertise also lets you host ads.
  2. Connect the channelAdd the KnockAds bot as an administrator of the channel.
  3. Choose category and languageA category is suggested for your channel and you confirm it. You can pick more than one category and language.
  4. Choose when to accept adsPick the days and hours when the channel accepts ads. Each slot lasts one hour.
  5. Approve ads if you wantOptionally, switch on the check: you approve or reject each ad before it is published in your channel.
  6. Earn and withdrawFor every valid click you receive a share of the click cost. You withdraw with PayPal or bank transfer once you reach the minimum shown in the app.

You choose when

Open the days and hours when your channel accepts ads. Each slot lasts one hour.

Open slot Closed Illustrative example
  • One hour per slot

    When the hour ends the post comes down, and the next hour can host another ad.

  • Approve ads if you want

    If you turn it on, the bot sends you each ad first: you publish it or reject it.

  • More categories, more languages

    Your channel can have more than one category and more than one language.

One slot, one hour

How an ad lives in your channel.

  1. The ad is assigned

    If you turned on approval, the bot sends it to you first and you publish or reject it.

  2. The post goes up

    The bot publishes the text, the image or video and the button in your channel.

  3. It stays for the hour

    Every valid click earns you your share.

  4. The hour ends

    The post comes down, and the next hour can host another ad.

The money

Where the money goes

It comes in with a top-up, moves into campaigns and goes out as earnings.

  1. Advertiser

    Top up the wallet

    With a card or PayPal, in euros.

  2. Advertiser

    Fund the campaign

    Choose the budget and the campaign spends at most that.

  3. KnockAds

    Ads collect clicks

    KnockAds counts as valid the ones that pass the filters.

  4. Channel owner

    The channel earns

    A share of the cost of every valid click.

  5. Channel owner

    Withdraw

    With PayPal or bank transfer, once the minimum shown in the app is reached.

When the budget runs out, or when you archive a campaign, whatever was not spent returns to your balance.

Good to know

What KnockAds measures and what it asks of you

  • Targeting by category and language

    Ads reach channels by category and by the language of the channel content.

  • Clicks on the button

    KnockAds counts the clicks on the ad button and shows clicks, spend, average cost per click and remaining budget.

  • Ad content

    Advertisers answer for the content of their ads: it must follow the law and respect the rights of others.

Start with the same account

Open KnockAds in the app or in Telegram.